In partnership with OFFA, Net Natives (a Trusted Google Partner) have investigated where, when and what students are researching online, when it comes to university and student financial support.
Professor Les Ebdon, Director of Fair Access to Higher Education:
“This exciting research is the first time we have been able to use digital behavioural research to see how different students look into going to university. Somewhat counter-intuitively, it reveals that students from more financially advantaged backgrounds are much more likely to access information about bursaries and scholarships than those from less advantaged backgrounds.
The findings in this report will be of great help to universities seeking to target support and promote fair access."
This report is essential reading for anyone working in Widening Participation.